Krieger Chronometress Suisses

Krieger is the founder of Krieger Watch Corporation, the fast growing Miami Beach firm which originally produced Swiss chronometers for serious sportsmen and sportswomen. As luxurious new models were added to the line, the Krieger watch has risen to become the timepiece of choice of the fashion, celebrity and investment world.

Navigating home by boat with his wife and family from dinner at an oceanside Miami restaurant, Ira Krieger found himself unable to pass under a low bridge because of an unanticipated rise in water level. Unsuccessful in searching for a watch which foretold tides, Krieger determined to invent one featuring all the functions he thought a proper tidal watch should have.

He required high and low tide designations on the rotating bezel as well as a tide display on the dial with a red ball driven by microscopic gears, indicating the present state of the tides. The red ball duplicated the phase of the moon, enabling the sportsman to calculate spring and neap tides. A fancier of fine watches, Krieger decided his watch should be a chronometer, a badge of quality.

A quality Swiss manufacturer was commissioned to adapt a quartz movement to make a watch to Krieger's specifications. One hitch was the minimum order of one thousand timepieces. Bitten by the watch bug, Krieger decided to promote this brainstorm which had become his obsession. He incorporated the Krieger Watch Corporation, adding an accent to the Ë for European cachet. Designing an attractive, four-color brochure, he sent press releases to boating magazines promoting watches which hadn't yet been delivered.
In November 1988, three years after its conception, Ira received the first 50 Krieger Tidal Chronometers.

Few weeks later the phone in Krieger's law office began ringing off the hook. Ira was dumbfounded. He soon learned that a famous boating magazine had put a cover line on the December issue that said: “For the Christmas gift you always wanted, turn to page 88”. There was the Krieger Tidal Chronometer.

Three months later all 1,000 were gone. That's when Krieger gave up the practice of law. From then on, he was a watch entrepreneur.

Ira Krieger, and Lance Burstyn, current president, have expanded the collection to include many exquisite models. Krieger Watch has made a significant impact in the entire luxury watch industry by

Creating the most accurate wristwatch ever made, the Krieger Marine Chronometer.
Inventing the Tidal Chronometer.
Inventing the Lunar Chronometer.
Popularizing the testing of Swiss movements and distinction of Officially Certified Swiss Chronometers within the industry.
Reintroducing and popularizing clear exhibition backs on mechanical watches.
Introduction of easily interchangeable bands on men’s watches.
Popularizing Swiss chronometer status quartz movements.
Introducing automatic chronographs with chronometer status certificates.

Ira Krieger and Lance Burstyn again innvovate with the production of the Gigantium, the pocket watch for your wrist. Now, with the recent invention of the first watch made from clear aluminum, the Mysterium, the Krieger brand bursts ahead of the industry. Burstyn, highly respected for his marketing and public relations experience, is charting the company towards even greater achievement.